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The Nylite sneaker became a favorite at a time when tennis stars from Björn Borg to Martina Navratilova dominated the world stage. Borg was the first athlete to wear the Nylite both on and off the court, which rocketed it to celebrity status. The Nylite even appeared at Wimbledon in 1976. By the late 80s, it took its place in the fashion world and continues its foothold there today. Using innovation to drive both practicality and design, the shoes became style staples and were named the must-have sneaker style in “The Official Preppy Handbook.” The Nylite is now an established style icon, recently updated with new technology, comfort features, colors, construction, and fabrics.